22 03 2017


  • Saturday 22 July date now confirmed for the 2017 edition of Hagerty’s popular Festival of the Unexceptional Concours de l’Ordináire, for exceptionally ordinary – but now rare – classic vehicles.
  • The stunning grounds of Stowe House, Buckingham, announced as the scenic new venue for this year’s Festival of the Unexceptional.
  • Entries now open on-line for any suitable 1966-1989 ‘ordinary’ vehicle participants to be considered.
  • New for 2017 will be a handful of unexceptional vehicles hand-picked from the visitor’s car park and invited to join the main concours participants on the display lawn.
  • Following the success of the inaugural Hagerty Feast of the Unexceptional last year, participants will once again be encouraged to pack a period picnic, reflecting the era of their car.
  • As in previous years, entry into the 2017 Hagerty’s Festival of the Unexceptional will be free of charge.

Classic vehicle insurance specialists, Hagerty, can today confirm the return of their popular annual Festival of the Unexceptional, Concours de l’Ordináire, due to be held on Saturday 22 July.

For 2017, the location for this unique and light-hearted Hagerty event is moving just a few miles down the road from its previous venue, relocating to the stunning surroundings of Stowe House, Buckingham, next to the Silverstone motor circuit.

Stowe House has been chosen as a marked contrast to the vehicles that will be participating in this year’s Festival, with the splendor of its Capability Brown gardens at this former home of the Duke of Buckingham. These spectacular surroundings will perfectly set off the annual Hagerty concours, which celebrates the much maligned and long forgotten ‘ordinary’ classic cars and commercial vehicles of the late 1960s, ‘70s, and ‘80s.

Once again, Hagerty’s annual Concours de l’Ordináire will be free to attend, and open to classic cars and commercial vehicles from across the globe that were built between 1966 and 1989. Prior winners of the much-prized Unexceptional award have included an immaculate and rare Nissan Cherry Europe, a Morris Marina pick-up, and a crowd-pleasing Hillman Avenger Super Estate. Any owner of a suitably mundane but interesting ‘unexceptional’ 1966-1989 vehicle can register for consideration and potential participation on 22 July at festivaloftheunexceptional.co.uk.

The 2017 event will also see the return of Hagerty’s Feast of the Unexceptional, the period picnic equivalent of the mundane automotive display. All participants are encouraged to bring out the Battenberg cake, Curly Wurly bars, cheese and pineapple on sticks, and, of course, the obligatory bottle of Babychamp!

In a recent interview with BBC Radio 5, British Leyland-loving presenter Adrian Chiles said of the Hagerty Festival of the Unexceptional, “This is my kind of show. It has something we can all relate to!”

Angus Forsyth, Hagerty’s Managing Director, said, “We are delighted to be hosting the event at Stowe House. The grounds are spectacular, and we feel the new venue will add to the enjoyment of this terrific motoring event. In the past years, we have met to most marvelous people with exceptional ‘unexceptional’ vehicles, bettered only by the stories that lie in the background of the history of the cars. The Festival is a great opportunity to celebrate these unusual classics and to recognise their lasting impact.”

A preview video for this year’s Festival of the Unexceptional, filmed at the new Stowe House venue, can be viewed and shared at festivaloftheunexceptional.co.uk.